Video Training

Bespoke Video Training

The continued rise in demand for online video has seen us providing bespoke media and video training packages to all manner of clientele. In the past month, this has included basic one-to-one coaching to local businesses though to specialist aviation industry training as far away as Brunei!

Though online video has been with us for some years, organisations are now really starting to understand how video can drive their business forward. And, for many, buying in video training and doing it themselves is the most logical way to achieve this.

CAT Video Training

A great example of how a Video Artisan bespoke video training package can help a business grow is our relationship with CAT Publications (Conference And Travel Publications). CAT have been creating print, online, educational and research content for the international events industry since 1987. Their editorial expertise and industry knowledge has helped them maintain their position as the most trusted resource for anything “events industry” related.

CAT are not shy about harnessing the power of video though. We have produced many films for them in the past five years – with numerous event documentaries on their M&IT Awards, Agency Challenge and Masterclasses. However, the next logical step for them was to start repackaging their extensive editorial output into a video format. The long-term aim is to create a vibrant online video channel of up to the minute news content and comment on the events industry across several their publications.

Video Training at CAT
Everyone enjoying the video training at CAT

Having already experimented outsourcing the the video element of this with their Intellectual Capitals product, they soon realised the most cost-effective and time-efficient approach would be to invest in the skills of their existing editorial team. They obviously didn’t need any guidance in journalism – but a well-structured video training and support package would enable them shoot, edit and produce compelling content, in-house. This would mean they could get their video content out faster and build even greater engagement with their audience.

More than just Video Training

Apart from the video training element of this service, Video Artisan also helped CAT with their investment in the kit needed for their in-house productions. This included specifying a lightweight camera system suitable for roving reporters, video editing software and all the video accessories needed to create professional looking videos (see notes below on the kit).

The initial training was spread over two days – starting with the principles of creating video interviews, developing a house-style and basic camera craft and sound recording techniques. Practical filming assignments were then followed with guidance on how to package up footage and other media assets using Edius editing software. The final steps included outputting settings and how to share content on social media platforms and achieve the best possible search engine visibility.

This is very much an ongoing relationship with CAT. The initial support package means we are going to be very instrumental in helping them to create their first two or three real pieces of video content. By then they should be well on their way to achieving their goals. However, as their video channel develops, there will be further involvement from Video Artisan that will see CAT evolve into the leading resource of video news and feature content for the events industry.

Your video training needs

Our main strength at Video Artisan is our ability to shape and develop video training services for any application or size of organisation. Through our extensive industry contacts and partners we can offer complete media training solutions – covering technical, creative and on-screen performance coaching to broadcast standards. If you’re thinking of creating your video content in-house, please get in touch for more details on our bespoke video training services. Email kevin@video-artisan.com or call 020 3602 3356.

NOTES: Video Artisan specified the JVC GY-HM170 compact 4K camera, E-Image EG03A2 tripod and accessories – sold as a bundle through ProAV . Additional filming kit included RODE NTG1 shotgun and Filmmaker Kit radio mic system. This configuration was chosen because its ability to easily shoot in either automatic, semi and manual modes – enabling their journalists to concentrate on the story but giving them the ability to develop their manual camera control skills over time.

Edius Pro 8 editing software was chosen for its ease of use and ability to incorporate source material in a range of formats. This is also the main editing system used by Video Artisan and therefore enabled easy remote support to CAT on future projects.

Video training with Edius
Video training with Edius

M&IT Awards 2017

Awards Event Documentary production

Yet another Awards Event Documentary

This is the third time we’ve been commissioned to create an awards event documentary for CAT Publications.  It was very special this time though as it was their 30th Annual Awards.  That’s some achievement.  It was also another great reason to create an awards event documentary to remember it by.

This is an amazing event, attended by more than 1,300 key people from the top organisations in the meetings and events industry.  Its purpose is to celebrate and reward the very best across a wide range of categories.  This includes hotels and conference venues, agencies, airlines and banqueting providers.  Like all the best awards nights, the winners are not revealed until the awards night itself to an ever-so excited audience.

Awards Event Documentary A&O

The purpose of this Awards Event Documentary isn’t purely for prosperity though.  CAT use these films as a part of their marketing activities for the following year’s event.  In fact, the film is one of their most powerful tools in sharing the atmosphere and scale of the event.  For anyone who has not attended the awards before, this short awards event documentary will give them a pretty good idea of what to expect.

Furthermore, the film plays an important role in attracting entries in future awards.  As the only awards scheme in the events industry which is voted on by the end user, they are extremely highly valued.  The film therefore had to show the impact that winning an award has on the recipient’s business.  Likewise, the film had to impress the value of brand association for future sponsors.

Production process

The narrative for this awards event documentary was pretty much set in stone.  Shooting was therefore straight forward, with three camera crews recording the general atmosphere shots.  We also had two fixed cameras covering the main presentations.  The main host was TV’s Eamonn Holmes – and along with various guest speakers, provided the main structure to the edit.  In addition, winners were pulled backstage after their presentation to be interviewed by another camera team to captures their elation.  Whilst this was an extremely quick turn round it also gave us the opportunity to ask them their views on the event in general.

The backstage interviews, along with the winner’s stage presentation, were also cut into individual short clips.  These were then sold to the winners post-event for them to use within their own marketing to promote their success.  This enabled CAT to recoup some of their investment in the creating the documentary. (see example here)

Editing the main Awards Event Documentary was made easier by the excellent neon drumming performance by Spark!  They were spectacular on the night and provided us with a dramatic up-beat soundtrack to cut to.

Video Artisan and CAT Publications

This is just one event we work on for CAT Publications each year.  Other events include their series of masterclasses for the events industry – and also the ever-popular Agency Challenge events at which we provide video team-building challenges for the delegates.  There’s another one of these coming up in July.

More information

If you are organising an awards event, or any other corporate event that really would benefit from being made into a short documentary, then give us a call.  You might be surprised at how a little investment in a video film could take your event to the next level.  Call Kevin on 020 3602 3356 or email kevin@video-artisan.com

Confidential Video Production Service

Confidential Video Production Service
Video Artisan – for a truly confidential video production service

No, it’s not what you’re thinking! As someone who loves to blog about their latest video production exploits it’s not always possible for me to share with the world what I’ve been up to. The last few months are typical of this. Whilst this can be frustrating at times, it does go to show the expanding areas where video production is finding its perfect application. Let me tell you a little about our confidential video production service.

Really Secret Video Production Work

Top Secret
Security cleared video production specialists

The work I carry out for Crown Media is a more obvious example of a confidential video production service. e. It’s not exactly James Bond stuff but needless to say, what goes on on a Crown Media assignment, stays on a Crown Media assignment.  But providing a confidential video production service is not all cloak and dagger stuff.

Not for Public Consumption

Client confidentiality and restricted distribution of my video production works creeps in to many other areas business-to-business communications these days. For instance, I’ve been involved in many team building events in the past year and the vast majority of these never get publicly aired – and for good reason. These events are sometimes all about employees letting their hair down and revealing their inner-self to their colleagues; a very important process of team building which fosters trust and helps people work as a team towards a common goal. Breaking down barriers and connecting division within a business helps everyone understand and appreciate each other, and the video production process is an excellent example where different roles, skills and talents come together to form the final product. It’s also normally a whole lot of fun too!

Other confidential video production assignments which are never destined for public screening include internal communications material. Whilst these can sometimes creep out of their intended audience circle (not by me I hasten to add), they are generally produced just for the eyes of those who need to know. This includes staff training films, financial reporting, top-down management policy messaging or motivational content on general or specific initiatives. Whilst these might not be truly confidential video production assignments, there will be occasions where they contain information or techniques which my clients do not want to share with their competitors.

confidential video production service
Keeping it under our hat!

Commercially Sensitive Video Production

There are also video production projects which are confidential for a given time. When launching new products or services businesses will normally want to have a full arsenal of marketing assets available to them on launch. With video content playing such an important role in marketing these days businesses need to work with a video production company who appreciates this and is will to sign (and act according to) NDAs (Non Disclosure Agreements). Providing a video production service in these situations will mean being privy to all sorts of information which the client does not want released until the right moment in time – and sometimes information which they never want released at all!

Uncredited Video Production

My freelance work for other video production companies often ends up being uncredited too. This might not be a truly confidential video production service but it does have elements of confidentiality. Unlike some others I have no problem with this as long as I’m duly rewarded in financial terms. I’m sure I would be a bit miffed if someone was claiming my work to be theirs but, thankfully, that’s not happened to me. Being part of a team will often result in no individual recognition or bragging rights, but the fun and rewards of working on a collaborative effort far outweigh this.

Trust us with your confidential video production needs

So, mum’s the word. If it’s to be kept under wraps then we are the people to trust with your next confidential video production project – and we’re ready to work under any reasonable and achievable conditions you want to impose on us. Based in Loughton, Essex – we are within easy travelling distance of Central London and regularly travel throughout the UK, Europe and happy to take on assignments worldwide. Call 020 3602 3356.

Videotape to DVD for converting VHS, VHS-C, DV, Video8 and many other videotape formats

Videotape to DVD conversions Title
Videotape to DVD conversions by Video Artisan

Videotape to DVD – and every other combination

Video Artisan has been converting videotape to DVD for many years now and specialise in providing our clients with a fast, efficient and discreet service. Primarily aimed at customers who are looking for a local company to carry out their videotape to DVD conversions who prefer not to trust their precious memories to a postal service, we take great pride in helping our clients preserve and archive them on a more convenient and up-to-date format. With day and evening time drop-off facilities in Loughton, Essex – we regularly carry out videotape to DVD conversion services to clients throughout Essex, London, Hertfordshire and beyond.

What is the benefit of videotape to DVD conversion?

The most common reason for our customers wanting to convert their videotape to DVD is that they no longer have a working machine to play them back on. However, there are a number of other benefits to having your videotape converted to DVD.
  • Whilst there are no advantages in terms of picture and sound quality (the quality of the original recording governs this), some modern DVD playback machines will up-scale the image when played back on a high definition screen giving the impression of a better quality image.
  • DVDs offer a much more sophisticated and quicker playback function – allowing you to quickly search through the content of the DVD. If you opt for our premium videotape to DVD service we can also add chapter points throughout the DVD enabling you to skip to designated parts of the recording.
  • DVDs also require much less storage or shelf space and, depending on the videotapes being converted, can hold the contents of a number of tapes on a single disk. (See sections below on tape capacities)
  • DVDs, if converted properly, can be played back on a variety of machines. These include standard DVD players, Sony PlayStation, Blu-ray players, Computers with DVD drives and portable all-in-one DVD player/screens. Whilst no format is guaranteed to last forever, DVDs are still widely manufactured and supported in new optical disk technologies.
  • Once converted to DVD it is very easy to make further copies – without losing any further quality in the recording. Video Artisan can provide these additional copies for a few pounds at the time of converting the videotape to DVD and recommend this for archiving purposes. Whilst the lifespan of a DVD, if stored correctly, will last for many years the memories they hold are very precious so it is always advisable to back them up.
  • Converting videotape to DVD involves digitising the pictures and sound and storing them in a digital format on the disk. Our standard service results in a disk which can be played back in a range of devices (see above) – but these files can also be imported into a video editing program for further copying and editing on a computer. Exploring the disk on a computer will reveal folders that contain files with a ‘.VOB’ suffice. By copying these to your computer and renaming them with a ‘.MPG’ suffice you can carry out more refinement yourself – although it might result in degradation if further compression is added. Alternatively, Video Artisan can convert the videotape into a range of edit-ready file formats for you to use directly that will help you retain as much quality as possible (available by separate quotation).

What is the most popular videotape to DVD conversion service?

Without doubt, the most regular videotape to DVD services we carry out is good old VHS to DVD. With literally millions of feet of VHS tape still in existence, holding many thousands of hours of family memories, these represent over 70% of the conversions carried out here at Video Artisan. Whilst there are a few VHS players available to buy new, the format is obsolete and the vast majority of machines are either defunct or coming to the end of their useful lives. Whilst it is a robust format, playing back your VHS tapes, or any other videotape format come to that, has the potential of damaging the tape beyond repair – especially when the machine has been poorly maintained, stored in damp or dirty conditions or simply not regularly powered up and used.
VHS to DVD
VHS to DVD – our most popular videotape to DVD service

VHS to DVD durations

VHS tapes come in a variety of lengths, ranging from a few minutes to up 4-hours. In addition, many recorders and camcorders offered the ability to record in long-play mode, which doubled the recording length available (at the cost of a lower quality recording). Converting VHS to DVD can therefore result in one tape needing to be spread over a number of DVDs. The capacity of a DVD is also governed by the amount of compression used when carrying out the conversion – but in a similar long-play mode will hold up to 4-hours on a standard single-sided DVD. The amount on compression that is used in the videotape to DVD process will depend on the quality of the original recording and we generally recommend a standard level of compression that will allow for up to 2-hours per DVD.

VHS-C

Videotape to DVD - VHS-C
VHS-C to DVD
To help reduce the size of the camcorder many manufacturers adopted a smaller variant of VHS – called VHS-C (the ‘C’ standing for ‘Compact’). These cassettes are slightly bigger than a cigarette packet in size. The most common running time for these cassettes is just 30-minutes but there were also 45-minute variants and, as with VHS, the machines offered a Long-play mode which doubled the recording time. As VHS-C tapes recorded in exactly the same format as a normal VHS tape they can be played back in a normal VHS player with the use of an adapter which the tapes slotted into. These are the second most common tapes Video Artisan receives for videotape to DVD conversion.

S-VHS, S-VHSC and Digital S

JVC and other manufacturers further developed the VHS format to increase the picture quality and the most common of these was S-VHS (Super VHS). Identical in appearance and offering the same recording times, these cameras and VCRs were only popular for a short period in time. The Digital S format is comparatively rare and was normally only found on professional equipment.

Video8 or 8mm, Hi8 and Digital 8

Video8 or 8mm to DVD
Video8 or 8mm to DVD
Sony also developed a compact videotape format based on 8mm tape – which are roughly the size of a pack of playing cards and could contain up to 135-minutes of video in standard mode. Further developments in 8mm tape included Hi8 and Digital 8 (90-mins recording) formats – which offered higher quality recordings.

MiniDV, Standard DV, DVCAM and HDV

Further miniaturisation of camcorder cassettes saw the introduction of various DV tape formats based on a tape width of 6.5mm. The most common of these is Mini DV, which uses cassettes roughly the size of a Swan Vesta box of matches – but a little shorter. The most common recording time of these cassettes is 60-minutes.
DV to DVD
DV to DVD
Though less common, and usually only found in high-end or professional cameras and VCRs, Standard DV tapes are larger in size and almost identical to 8mm cassettes mentioned above. Further variations of 6.5mm tapes include DVCAM, DVCPRO and, in it’s high-definition variations, HDV, DVCPRO HD.

Mini DVD camcorders

In more recent years manufacturers developed cameras which recorded to a mini-DVD disk. The disks are 8cm in diameter and offered the benefit of being playable in a normal DVD player once they were ‘Finalised’. Basically, the process of finalisation was carried out once you filled the disks up or did not want to add any more video to them. Without finalisation the disks could not be played in anything other than the camcorder itself – so it is quite common for clients to have these disks in un-finalised state and unable to play them back if they no longer have the camcorder. However, Video Artisan have specialist software applications which enable us to extract the un-finalised files and convert them to DVD. Please note, this isn’t always possible and can result in part of the recordings being unrecoverable.

HDD (Hard Disk Drive) Camcorders

Camcorder HDD to DVD
Camcorder HDD to DVD
Further miniaturisation was achieved by the introduction of camcorders with internal HDD recorders negating the need for tapes. The main drawback of these camcorders was that once the HHD were full you had to transfer the video off to another device or media. Whilst it is rare for Video Artisan to provide a conversion service for these cameras we can do as long as your camcorder is still working.

Solid State or Memory Card Cameras

The most common current camcorder recording system uses solid state technology which records to a memory card. These are usually SD cards but can include CF Cards (Compact Flash), MicroSD, MiniSD, SDHC, XD, MS Duo, MMCmicro and MMCPlus. These can all be easily converted to DVD for easy playback.

Other video formats

Whilst Video Artisan can provide all of the above videotape to DVD services in-house, we can also arrange conversion of pretty much any one of the more specialist or rare video tape and digital formats – including Micro MV, Betamax, Betamax ED, Video 2000, U-Matic, 1”, 2”, Digi-Beta, M2 and more. These conversions are carried out by separate quotation and usually take longer to complete.

Not just videotape to DVD

Audio Cassette to Audio CD
Audio Cassette to Audio CD
Whilst DVD is by far the most common format we convert to, we are also able to deliver the conversion on a number of different storage media. This includes Blu-ray, Memory Cards, USB sticks, portable HDD and data DVDs. We can also convert Cine Film to DVD too – in various gauges (8mm, Super8, 16mm and 35mm). We can also convert audio cassettes to Audio CD. Please ask for details.

Cost of converting to DVD

The vast majority of our videotape to DVD conversions come under our standard rates as detailed here.  However, we also offer discounts on orders involving 10 or more tapes (of varying formats) – and can provide various bespoke packages including editing, captioning, duplication and specialist disk packaging. Please call for more details or visit our studio in Loughton, Essex to discuss the options. Call: 020 3602 3356 Mobile: 0777 153 5692

Showreel

Essex and East London Corporate Video and Business Film Showreel

Video Production Showreel & Samples

This is a showreel of recent works by Video Artisan. Films will be added to as and when they are signed off by clients.  Please contact us for additional showreel samples which are not in the public domain.  All works are copyright of Video Artisan unless otherwise stated.

Gellyball!

Gellyball is fun, action-packed party activity for kids and adults. Using mess-free water-based gellyballs as ammunition, this indoor/outdoor activity is perfect for ages 8 to adult. The low-impact, gellyballs work with interactive scoreboards via protective vest sensors to create a really competitive and fun activity. For more information, visit www.gellyball-kids.co.uk now.

Beat the Media

Beat the Media is a Media Training presentation combined with a highly focussed team-building activity – with each team acting as a TV news gathering unit. Your delegates will be the people in-front and behind the camera; tasked to produce an entertaining 2-minute News Package.

Infinity Gazebos – Introducing their Premium Range

This short SEO Video was produced to highlight the features of Infinity Gazebos’ Premium Range of products. With plenty of still images of installations, Infinity wanted a video that would demonstrate the mechanical features and moving parts of their luxury gazebo range.

M&IT Agency Challenge 2022

The M&IT Challenge events are all about audience engagement – the modern way to use fun and competition to get sales messages remembered. It’s all about high energy, inspiration and creativity. Suppliers present their messages to the entire audience of agency professionals while our hi-tec knowledge tests ensure maximum engagement between audience and presenter.

M&IT Awards 2021

The M&IT Awards is the leading awards event for suppliers and buyers in the corporate travel, events and incentive travel industries. Held at Battersea Evolution in London, hundreds of event professionals gather each year to celebrate the very best in the industry. This short documentary gives an incite into the event and is used to attract sponsors, participants and attendees.

M&IT Agency Challenge

This short documentary gives an insight into the 2021 M&IT Agency Challenge event held at Wyboston Lakes Resort. This is a unique networking event for event and corporate travel agencies which fosters greater understanding between them and their providers. Video Artisan not only shoot this documentary over the two days but also provide one of the most popular team challenges. Each team has to create a 2-minute film on a given subject – which are then judged and screened as part of the final gala night dinner.

Trinity Catholic High School – 2020 Enrollment Film

Faced with the challenges of running their normal enrolment open-day amidst the COVID-19 pandemic, this film was produced to give potential students and their parents an insight into the values, principles and benefits of attending this very well respected Church school.

Haynes Group – The core of your connected future.

This is an example of what can be achieved using just stock images only – coupled with some scripting, a professional voice (by Andy Ivy) and an appropriate music score. It was created in just three days and will be used by the Haynes Group as part of their sales presentations and also for online distribution.

Smith’s of Loughton – At your service!

Here’s a short video we’ve just completed for this local high-end kitchenware, tableware and giftware retailer. Pretty much everyone in the local area will be familiar with Smith’s – but if not, this short film will give you a good idea what they’re all about.

M&IT Agency Challenge 2019

This short event documentary explores the benefits to MICE agencies and sponsors of participating in CAT Media’s M&IT Agency Challenge.

Kainos Evolve – Paperless Healthcare – Customer Reference Film

This short customer reference film tells the story of Ashford and St Peter’s Hospitals innovative drive towards delivering a paperless healthcare system to their local community.

M&IT Awards 2019

Video Artisan were, once again, commissioned to produce a short film on this amazing awards ceremony.  This event celebrates the very best in the UK’s business meetings and events industry.

Siemens – The Culture Difference

This short investigative documentary was produced for Siemens Financial Services (Region North) to demonstrate the positive effects of cultural change within the business.  Used as a recruitment tool, this film prepares delegates on the company’s expectations of everyone working within the business.  (see full story here)

Handheld Vs Shoulder-Mount Video Cameras

This is a short documentary about the benefits of using a shoulder-mount camcorder over one of handheld design.  Sponsored by JVC Professional, this film concentrates on the features and benefits of their GY-HM850 camera.  (see full story here)

M&IT Agency Challenge – Landmark Hotel London

This short documentary tells the story of the M&IT Agency Challenge – an event which brings together buyers and suppliers within the corporate travel industry who participate in a range of activities and presentations to create an atmosphere of learning whilst having fun. (see full story here)

25-years of the Supadance National League

This short event documentary tells the story behind the success of this amazing ballroom dance league and it’s finals that took place this year at the Norbreck Castle, Blackpool. (See full story here)

Nipper Clipper at the Baby Show 2013

This short video diary covers the first exhibition showing of the revolutionary Stylfile baby and toddler nail clippers – The Nipper Clipper and its accompanying Timmy Tickle Baby distraction app.

Same-Sex Dance Festival Documentary

So you think you know all there is to know about same-sex ballroom and Latin dance?  This short documentary will certainly give you the bigger picture and supports the view of same-sex dance being incorporated into mainstream dance.

Robertson Sumner – IT Sales Recruitment Specialists

This is a good example of how simple and effective a website promotional film can be.  Running for just 1-minute 44-seconds, Robertson Sumner’s managing director, Marc Sumner, gives an introduction to their specialist IT sales recruitment business based in Gerrards Cross.

BT Workstyle Managed Service – Short Version

A short film produced for BT on the adoption of their Workstyle Managed Service by South Essex Partnership University NHS Foundation Trust (SEPT). Called WorkSmart internally by SEPT, BT provided a comprehensive planning, integration, support and hardware solution which enables the Trust to adopt mobile working practices.

CAT Publications – iScream Norway Challenge

This short film was produced for CAT Publications to promote their Corporate Away Day event services.  Video Artisan also supported the event with filming kits for delegates to create their own film as part of the activities.  A more detailed blog on this job can be found by clicking here.

Stylfile Nipper Clipper Promo

2-minute (or so) website promo film introducing the innovative Nipper Clipper nail clippers and the Timmy Tickle distraction Ap.  Shot in a day – edited in another.

Eiger Safety – Musical Short

This short video was commissioned by Eiger Safety to act as a introduction to their sales PowerPoint presentations to give the audience a quick overview of the range of height safety systems and services they provide. A longer form documentary is also in production that gives a much more in-depth view of the company and their work.

Supadance – Shoes for Dance

(winner of Best Open Category at the 2012 IOV Awards)
Website short which had a simple objective of showcasing Supadance as a UK/London based dance shoe manufacturer.  The video is used as part of the video SEO activities and screened on their stand at various ballroom/latin dance competitions and events throughout the year.

Bees & Wasps

(2nd place in Best Documentary Category at the 2012 IOV Awards)
Short website documentary about the relationship and differences between the honeybee and the wasp.  Used as part of SEO activity for www.beemovies.net

Supadance Same Sex Open

(short-listed in the IOV’s Video of the Month for January 2013)
Another one of five videos produced for Supadance in 2012 as part of their video SEO activities.  This short film gives an insight into this pioneering event and explains why Supadance were one of the main sponsors.


Supadance National League

An insight into this major Ballroom and Latin Dance competition finals held each year in Blackpool.  The purpose of the video was to give a brief explanation of the competition and how to enter.  It is used by the organisers to attract dance schools to the competition and also by Supadance as part of their video SEO activities.