Tag Archives: Promotional DVD

Promotional DVD

Are you looking for Promotional DVD production services in Essex? Look no further than Video Artisan. We are a specialist provider of business video services throughout Essex and East London region. Promotional DVD is what we are all about!

Furthermore, are looking to harness the power of YouTube or website video to improve your search engine optimisation? Maybe you want to develop a series of public information films – or create a one-off company film? Therefore Video Artisan has the skills, resources and creative talents to deliver an imaginative and cost-effective solution for your next company video.

Promotional DVD Location

Our location is perfect for servicing London, Essex, Harlow and South Eastern England with London Underground connections, the M25 and Stansted Airport very close to our studio edit facilities on the edge of Epping Forest.

In addition, we offer freelance camera operator and video editing services to client producers, agencies and other video production companies. With various cameras, lenses, camera mount systems, rails, sliders, dollies, lighting and sound kit we can cater for most video assignments.

Filming customer references

Filming Customer References

Why you really need to start filming customer references

One of my most exciting and promising contacts came in towards the end of 2012 with an approach from a local agency on filming customer references for a number of blue-chip clients.  One of their largest and more prolific clients that use their services is British Telecom.

The agency specialise in producing a mixture of marketing collateral based on interviews and interactions with their client’s customers.  These marketing tools can be brochures, website content, fact sheets and/or videos – which are ultimately used to help their clients sell more of their products or services.

Filming customer references for BT

My work for them started with a edit-only job on a short film about ABM Rexel in Spain outsourcing their world-wide telecommunications infrastructure to BT Global. Filmed in Spain by a separate film company, the first task was to transcribe and then translate the customer interviews from which the agency produced a paper edit for me to follow.  Two versions of this film were eventually produced – one with and one without English subtitles.

The second commission was a short film about the John Taylor Hospice who had adopted BT’s N3 Mobile Health Worker technology into their practice in Erdington, Birmingham.  This was partly finished project which required additional and more up to date footage by way of filming customer references and BT representative interviews at the hospice. In a nutshell, N3 Mobile Health Worker is a system which enables health workers to instantly access patient records in the field – and also to enable collaboration with other health workers involved in their care.

The original footage supplied by BT was taken roughly a year before my involvement and consisted of interviews with various health workers who use the technology in their work.  These were all filmed in standard definition so I had to be a little creative in using them against the new high definition interview material.  Insetting these shots into pictures I took of the the mobile device overcame this problem quite well.  I also think the benefits of the N3 Mobile Health Worker technology to the hospice and their patients is very clear from the final film…

The task of filming customer references

Filming customer references and case studies are relatively straight forward filming challenges.  However, the work that goes on prior to filming is key to their success.  The agency are incredibly skilful word-smiths who understand their client’s needs and know how to capture the messages that will result in their clients achieving their goals.  They also fully understand the video production process and the best ways to get the message over using video.  Every shoot is therefore tightly storyboarded and planned – but at the same time they realise the benefits of using creative professionals such as Video Artisan to help direct and craft the content into something with purpose.

I’m now in the middle of the third film for this agency and BT Global which is in the final approval stages.  We’ve also started planning another film which is due to go into the filming stage mid-April – so it looks like this is going to be a regular stream of work for Video Artisan.

I’ll be adding these films to my showreel as each one gets signed off – so keep an eye out for them.

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Eiger Safety promotional DVD nears completion

With Oyster Card in hand and lightweight shooting kit on my back I was off to film one of the final locations of the Eiger Safety promotional DVD today.  This time I was heading towards the Hilton London Metropolitan in Edgeware Road.  Being up at the crack of dawn for a 6:45 rendezvous at Marble Arch was no fun – but at least I wasn’t suffering on my own.  Everyone on the tube at this time of the morning (and more so at this time of year) rarely look like they want to be there – so I snapped it on Instagram.

Apart from signalling the nearing of the end of this year-long promotional DVD filming schedule, the subject of the day’s shoot was vital in telling the story of Eiger Safety as we were capturing their guys performing two of their most frequently performed tasks – namely eye-bolt installation and testing.

Eye-bolts going in at the Hilton
Eye-bolts going in at the Hilton

Health & Safety regulations touch us all these days and one of the major areas is height safety systems and procedures.  Eiger Safety cover pretty much everything within this sphere.  These eye-bolts provide a safe tethering point for those working near to height hazards.  Whilst they are installed in many different locations and for different height risks, the ones I filmed today were being installed in hotel rooms to enable the staff and contractors to safely clean, inspect and maintain windows and openings.

Apart from installing thousands of these anchor points each year they all have an annual re-testing requirement too.  It was therefore important to get a fair bit of the guys doing the final test on the newly installed eye-bolts.  It might not have been as exciting as some of the other locations and activities I’ve filmed for them (Clifton Suspension Bridge was my favourite) – but nonetheless the film would be incomplete and almost pointless promotional DVD without it.

Eye bolt test
The all-important testing stage for the promotional DVD

The next location shoot will be the last (mind you – they’ve said that before) and will cover the installation of handrail systems – another huge part of Eiger Safety’s work.  These are pretty much all outside locations so I’m praying for the weather to warm up for that day.  After that it’ll be some studio work in filming an interview with the MD to use as a narrative for a longer form version I’m producing for them. This is in addition to the original brief of creating a short 3-min piece set to music that will form the opening part of a PowerPoint sales presentation.  I love it when jobs expand! : )

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