Editing begins on the Eiger Safety film

With only two shooting days left on the Eiger Safety film schedule (one of which isn’t until mid August) I’ve started on the editing process.  I’m glad I did as this highlighted a couple of “nice-to-have” shots that I haven’t got.  Nothing vital, but it would have been great to have an establishing shot of the Science Museum and a street-view shot of Trinity House.  It also gave me the chance to test out my 5D MkII.

Trinity House being filmed for Eiger Safety
Ahoy there! Trinity House, Tower Hill, London

Trinity House was (if you’ll excuse the nautical pun) my first port of call.  This is the official General Lighthouse Authority for England, Wales and other British territorial waters and is located just behind Tower Hill tube station. Eiger install and maintain all the roof safety systems here and also a roof walkway system to protect the lead work and make it easier for their general maintenance guys to carry out inspections.  Anyhow, when we filmed there in May (see blog here) I had got plenty of shots of the stuff atop of Trinity House but nothing from the street.

My weapon of choice here was the L-series Canon 24-105mm f4 lens.  Not a particularly fast lens but still capable of producing nice shots – and with its built-in image stabilisation it’s a popular choice for shooting video.  When using this on the 550D I’d lose a lot off the wide end of the lens because of the 1.6 crop factor (giving me about 40mm at the widest end – so not really a wide at all) so it was great to be able to get the full width on the 5D.

With that one in the bag it was then back on the District Line and off to Kensington High Street and the Science Museum in Exhibition Road. I used the Canon lens here too but also tried out my Tokina 11-16mm f2.8 aspherical lens – which was made specifically for cropped sensor cameras.

Tokina 16mm
Shooting with the Tokina at 16mm on the Canon 5D

The above shot was taken using the Tokina set to 16mm.  Apart from the obvious aspherical distortion you can also see the lens barrel edges in the four corners.  Though not ideal, I think this is still a very useful “FX shot” lens on a full-frame camera camera.  You can obviously crop into the picture slightly for stills purposes – and on video it naturally crops slightly anyway so you can get away with it.

Zooming out to the 11mm end of the lens is a different story…

Lens barrel distortion at 11mm on a Tokina Lens
A proper “barrel” effect when set to 11mm

It was a useful day for testing out my 5D with its Magic Lantern hack.  It also proved once again how easy it is for me to go shooting in London with a DSLR, backpack and Oyster Card. It only took me about 30-minutes to get to Trinity House from my Loughton studio, and about 20-mins from there on to the Science Museum.

So, if you need some general shots of London and don’t want the hassle and limitations of buying in stock footage – I’m your man!!

Meet the new member of the Video Artisan video production team

I’ve been dead chuffed with the performance of my Canon 550D but I have to admit to something – I’ve been suffering from ‘Sensor Envy’.  With so many of my comrades shooting on full-frame sensor cameras I always felt a little shy at the stools with my 550D’s cropped sensor in hand.  It’s not that my video production clients have had any complaints, but I have to admit that size does matter when in comes to a man’s sensor!  So – I’ve been shopping and bought myself a rather tidy Canon 5DMkII.

Canon 5D
Canon 5D MkII ready for action on the next corporate video production

I’d obviously weighed up a number of other options (including the 5D MkIII and Nikon D800) but there are other near future “investments” afoot here at Video Artisan so I opted for something that was going to get me into a full-frame sensor at a less than full-frame cost.  My only challenge was finding someone looking to rid of theirs who hadn’t raced or rallied it – and local IOV member Dave Bass of Pro-motion Video Productions of Hadleigh, Essex came up with a corker.  He’s just bought a shiny new MkIII so the MkII was up for grabs – and I grabbed it.

The first task on getting it back to the studio was to install the Unified version of Magic Lantern.  I’ve got this installed on my 550D and have to admit that I’d have not given the 5D a second thought if it wasn’t possible to install this hack on it. It turns the camera into something usable and more akin to a proper video production tool.

Magic Lantern on a Canon 5D MkII
Magic Lantern hack installed and running

It’s especially helpful in addressing the shortcomings of the audio side to DSLRs enabling you to control digital and audio gain levels, assign channels to external and internal inputs and allows you to send audio out through the USB port for monitoring.  There are also a range of facilities and tools for controlling and tweaking the video – including live histograms, waveform monitors, ISO range changes, bitrate control…. in fact far too many to list here.  There’s even a HDR video and stills utility – yet to be understood and tried by me!

The full install and firmware update process was a bit of a rigmarole (nothing to do with Magic Lantern) which I’ll not go into here – so email me if you are thinking of going down this route.  It is well worth the leg work and the stress of the warnings all over the Magic Lantern site saying that you might “brick” your camera if you don’t install things correctly.

So – the 5D MkII is now part of the team.  Don’t bother asking about whether I want to get rid of the 550D as its not going anywhere.  There are still some jobs where that little beauty works best.

If you are in need of a 5D shooter you know where I am!

Video production cost – what’s the big secret?

Costing a corporate video

“How much does a corporate video production cost?”, has to be one of the toughest questions to answer for any video production company – maybe even harder than explaining the meaning of life itself! OK – that is an exaggeration – but for us at the receiving end this question it is a classic case of, “how long is a piece of string?”

Before we find out how long that piece of string is let’s take a couple of steps back and look at why you are probably asking this question. The most likely answer is that you or someone in your organisation has come to the conclusion that a video will help you solve a problem or provide a better solution to something within your business. The chances are you are right. You have probably also seen a YouTube video production or two – and certainly noticed the massive rise in website video production in general. Video is a great means of communication and forms a vital part of modern online branding, search engine optimisation and promotion. I probably don’t need to go on about the benefits of video as you’ve already come to that conclusion.

For those who need convincing have a watch of the short film “The five killer benefits of online video production” For those that don’t, read on!

Come on… give me the video production cost!

The quick answer is… a short online video production might only cost a few hundred pounds to produce and deliver – but equally it might also cost tens of thousands of pounds! Video production companies who give you a definitive answer at this point are only kidding you and kidding themselves – or they are simply churning out the same old formulaic videos for each and every job they produce without any consideration or care for what you are trying to achieve.

If you are simply looking for a ballpark figure the only one we can give you is that most of the work we produce is within a range of £2,000 to £10,000. However, we’re not averse to working on budgets higher than this (and have contacts for commissions at the very highest level) – and can equally understand that some films might be able to be produced for somewhat less than £2,000.

If you want to see what a £2,000 investment can give you then please watch this short film we produced for N2 Visual Communications. This was shot in a day and edited in two.


Getting to the best price and result

In an ideal world a client will come to us with a clearly defined objective and a specific budget. This way we can tailor a video perfectly to their requirements. But that rarely happens.

The first skill of the video producer is to help their clients define their objectives and set a budget that will make video an irresistible proposition. This can only come about through proper consultation so the first aim we will have is to set up a meeting to discover your hopes, dreams and desires for the video. We will then come up with a creative proposal based on these requirements at a level of investment that will make the video production cost effective for you.

Your next forward step…

Call or email us today and we’d love to come and talk you through the process and discover your video production cost. You’ll soon find out why commissioning a video can be fun, rewarding and profitable.

Kevin Cook F.Inst.V. (Hon.)
Owner of Video Artisan
Email: kevin@video-artisan.com
Mobile: 0777 153 5692
Landline: 020 3602 3356

Notes: Video Artisan’s studio is based on the edge of Epping Forest and East London in the TOWIE-famous town of Loughton, Essex. With excellent links via London Underground, and only minutes from junction 26 of the M25, we are perfectly positioned to serve businesses throughout the UK.

Discover the mystery of video production cost
Call us now and discover your video production cost

 

Shooting video on high at Christ Church Oxford

The Eiger Safety film is nearing the point of being in the can – after which we’ll move on to the mammoth edit.  We recently shot some really nice scenes at Christ Church Oxford where Eiger have installed and maintain their roof and high level latch-way systems.  This includes the main college buildings, Tom Tower and the Cathedral Church.

Tom Tower at Christ Church College Oxford

I must admit – I felt very privileged to be climbing over one of this country’s finest buildings.  On arrival we climbed Christopher Wren’s Tom Tower (so named after Great Tom – the bell itself) which was built in 1682.  This area is not accessible to the general public and is accessed via an amazing wooden spiral staircase which takes you right up to the bell itself and is covered in graffiti from every century since construction.  I reckon if you studied the graffiti long enough you’d discover some very famous names amongst them.

Besides being nosy the point of climbing Tom Tower was to get an idea of the various points around the site that we wanted to get shots of. I knew then that this was going to be a full day – and a whole lot of fun.  On the way back down we caught Tom striking the hour and I filmed it on my mobile. Beware – this is loud…

We started shooting video on the main building roof as it enabled me to get shots of the guys working on Tom Tower and on the Cathedral from the same spot.  The following pictures gives you a better idea of scale and also shows the point from which we had reconnoitered the site earlier – plus the team posing for a shot on the Cathedral.

The day ended inside with some shots of the guys working in the upper archways within the Cathedral.  This was a brilliant experience for a couple of reasons.  Firstly, this is an impressive building and to be walking around above the tourists and visitors below was just amazing.  Secondly, there was a recital being performed and recorded whilst we was there so we had a wonderful soundtrack to work to as well.

Shooting the Eiger guys working within Christ Church Cathedral

The day eventually came to an end with a fun shot that you’ll have to wait and see in the final film.  I hope it works!  There’s still a couple of shooting days left, including a couple of Central London sites and the Clifton Suspension Bridge at Bristol (which got cancelled last time due bad weather).  There’s also a chance that I might have to film some work at the Force India Formula 1 centre – which I’m keeping my fingers crossed for.

What a great project this has been.

Filming a bright spark

I had a very short filming session at Fusion Ironworks in the beautiful countryside setting of Matching Green, Essex this week. This was a side-shoot shoot of the Eiger Safety promotional video as Fusion carry out all their fabrication work on bespoke walkways, staircase and man-safe roof systems.

Filming welding and grinding action at Fusion Ironworks

A little warning for those of you that have not done this type of work before – it can be fraught with danger!  Apart from not being able to wear welding glasses (otherwise you couldn’t see what you was filming) there is also a fair bit of debris flying around when the grinding stage starts – some of which is white hot!  One of these little blighters could do some nasty damage to the face of your lens if you are not careful – not to mention your eyes.

Lucky I got away without either of these but I did get the odd reminder here and there that there was molten metal flying around.  Don’t you just love the smell of burning human skin and hair?!

Welding with the iris closed down

I’ve done a fair bit of weld filming in the past and I still find it fascinating as you can see so much detail as you close the iris down. I even remember trying to film some welding with an old 3-tube camera and spending the next few hours trying to remove the burns from the tube surfaces by shooting a white sheet with full lights and iris open to the max.  The older shooters will know what I’m talking about.

I also find that the rules of colour balance go completely out of the window as the blue cast from the weld makes for more dramatic images. Trying to balance this out is just bonkers.

Anyway – if you are looking for a steel fabricator then do get in contact with Wayne at Fusion.  He’s a very nice chap to deal with.